I love nothing more than finding the best words for my clients, whether you have a lot of text that needs editing or the page is totally blank.

Tone of Voice Expertise

In these times of AI generated texts, how do you make your brand stand out? With a carefully crafted Tone of Voice, you will generate trust, authenticity and returning customers.

360° Campaigns

I’m a strategic thinker who weaves insights and market positioning together to create campaigns that resonate. I’ve built campaigns inspired by pop cuture, fashion and trends.

SEO Optimised Content

Be it a product text, or content engineered to gain traction on a specific subject, SEO has been at the centre of my work since the eary days.

Need something else?

I can help with all of this and more

  • Blogs & articles
  • Social media content
  • 360° campaigns
  • Research
  • Copy editing

If none of these options fits your business or idea, contact me to discuss alternatives.

Areas of interest

I have written extensively about fashion, beauty and wellness, and had a very happy decade in the culture sector in the UK.

I am passionate about enabling people to make informed choices about health and wellbeing and creating experiences, as well as being a little nerdy about the circular economy and the green transition.

Technical Skills

I pick up new programmes easily, but I am especially used to working in:

  • InDesign and Adobe Creative Suite
  • Figma
  • WordPress